Nike Air Max 270

The pursuit of innovation drives the millennial creative. Their colorful world, be it at home in the studio, rolling through the neighborhood, or looking down from high above on a helicopter – dishes out all the inspiration they need to get the creativity flowing. Our campaign for the Nike Air Max 270, underscores this theme: that inspiration can be found anywhere, if we pay attention, step out of our comfort zones, and live like we are, “walking on air.”